How to save Canadian health care – hand the job to Andre Picard

Last week I had the pleasure of attending Idea City 2012 – the annual conference that presents an astonishing array of new ideas from some of the brightest people on the planet. I also had the privilege of hosting the webcast, so I got to interview some of the speakers in more depth, following their presentations.

One of the most important talks, I thought, was by journalist Andre Picard, who has been following the trials and tribulations of the Canadian health care system for years – and probably knows more about what makes it tick, and stumble, than anyone else in the country — certainly, way more than any politician or policy maker that I’ve encountered. In a  highly entertaining and fast-moving presentation, he pulled no punches – and laid out the case for Canadians to have...finally…what he called “an adult conversation” about how to make our creaky system better.

You can watch his presentation here.

(Note – this link will take you directly to the video of Andre Picard’s presentation, on the Idea City website. There is no link from the photo above.)

I urge you to watch this presentation – and to pass this on to as many people as possible. In thanking Andre, Idea City founder Moses Znaimer suggested it would be a good idea to appoint Andre Picard to be health minister of all provinces simultaneously. He was smiling as he said it…but I think after you see the presentation you’ll agree it’s not a bad idea.


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. Vice President, Zoomer Media Ltd. . Author of "The New Old" . 30 years experience in marketing communications, advertising, media . Speaker, writer, commentator on the revolution in aging and how to market to Boomers and seniors

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